Ford St-Basile – Web & Lead Management Specialist

Ford dealership in Saint-Basile-le-Grand, we are strengthening our team with a customer and results-oriented profile. Building on our heritage and innovative spirit, we prioritize the customer experience and operational efficiency at the heart of our success.

Job Description

• Manage and qualify incoming and outgoing web leads to optimize the conversion rate and feed the sales pipeline.
• Follow up with prospects and customers who abandon the purchase process (walk-outs) to maximize sales opportunities.
• Make CSI (Customer Satisfaction Index) calls to gather feedback and ensure a positive customer experience.
• Monitor the lifecycle of leads and opportunities in coordination with the sales team.
• Update and maintain the CRM and databases accurately (activities, statuses, preferences, and appointments).
• Work closely with the Marketing and Sales teams to optimize messages, scripts, and follow-up campaigns.
• Produce regular reports on key performance indicators and contribute to continuous improvement of lead management processes.
• Adhere to Ford St-Basile’s internal standards and policies, as well as confidentiality requirements.

Desired Profile

• 1 year of experience in lead management, customer service, or prospecting/follow-up activities.
• Excellent communication skills in French, both oral and written; English is an asset.
• Analytical mindset, rigor, and attention to detail; ability to work independently and as part of a team.
• Proficiency with CRM tools and office suite; ability to manage multiple files simultaneously and meet deadlines.
• Results-oriented, proactive, and organizational skills.
• Relevant training (digital marketing, customer relationship management, administration) considered an asset.

Required Experience

• 1 year of experience in Web content coordination or lead management.

Benefits and Working Conditions

• Competitive salary
• Employee retirement plan
• Disability insurance, health insurance, and life insurance
• Employee discounts and free parking
• Flexible hours and work-life balance
• Continuing education and professional development opportunities
• Uniform provided
• Modern and stimulating work environment

Why Apply at Ford St-Basile

• Join a passionate team dedicated to service excellence and enjoy growth opportunities within a recognized group.
• Directly contribute to the customer experience and operational efficiency within a Ford context.

How to Apply

• Submit your application online through our careers portal and/or via the listings on CanadaMotorJobs.com/fr.
• Prepare a cover letter highlighting your experience in lead management and your customer service skills.
• Create your profile and activate job alerts to stay informed of new opportunities for Web & Lead Management Specialist in the region.

Join us and be part of the Ford St-Basile experience, where heritage and modernity meet to offer our customers an exceptional buying and service experience.